Jon Bon Jovi Reveals The ‘Horrible, Horrible’ Video That Still Embarrasses Him

Rock icon Jon Bon Jovi has plenty to be proud of in his four-decade career, but he admitted there’s one element that causes him to cringe to this day.

He singled out the video for “Runaway,” the band’s first top 40 hit, as “horrible, horrible.”

He said that by the third album, he landed on a new approach.

“We were smart enough to figure out just promote the live show with a video,” he said, adding that those later videos for tracks such as “You Give Love A Bad Name” and “Livin’ On A Prayer” are built around the band’s live performances. “That’s when we realized this is all that matters.”

See more of his conversation with Cohen below: